Description
One of your most valuable assets is your email list. Discover how to manage and segment your data, test headlines, and increase open rates and ROI. We also discuss marketing automation and how to avoid landing in the promotion and/or spam folders.
This module is seductively broken down into the following parts
- Importance of Email Marketing
- How to write emails that convert
- Automating the email process
- Creating campaigns and how to build quality email marketing lists
- Creating auto responders and messages
- How to measure, analyze and track email deliverability and open rate.
- How to avoid the promotion folder and/or spam folder and make sure your emails get read.
In this course, you will learn how to use email marketing to grow your business. You will learn how to increase your email open rate, optimize your emails for the primary inbox, and use paid traffic and ads to grow your email list. You will also learn about digital strategy, advertising, business growth, and the digital selling system.
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